Princess Auto is new stadium partner for Winnipeg Blue Bombers
IG Field will become Princess Auto Stadium in April
Winnipeg's Princess Auto is the new stadium partner for the Winnipeg Blue Bombers and Valour FC, signing a 10-year agreement.
IG Field will become Princess Auto Stadium in April, with rebranding activities starting this spring. The work includes new signage for the stadium's exterior as well as the Princess Auto logo placed at centre field.
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